Earth Hour is a global call for the protection of the planet and for people to take a stand against climate change. It is a global citizen movement of positive change for the environment. For one hour – 8:30pm to 9:30pm- people are encouraged to switch off their lights as a symbolic gesture of unity to reflect on our impact on the planet.
What began as a local event in Sydney, Australia, in 2007, has exploded into a worldwide symbolic event focused on switching off the lights for one hour and to take climate action.
2016 saw an unprecedented 178 countries and territories participating and over 400 landmarks being switched off.
Each year on the last Saturday in March, hundreds of thousands use their collective voice to inspire, motivate and lead the charge on their hopes, dreams and concerns about the planet.
On home soil, South Africans got switched on to the power of Earth Hour in 2009 ahead of climate change talks in Copenhagen, Denmark. This momentum led WWF South Africa to inspire many more South Africans to sign up and switch off.
Every year Earth Hour mobilises more support for the planet, exceeding expectations and inspiring change on various environmental concerns:
- In South Africa, inspiring people and organisations to use their power and say yes to renewable energy.
- Fighting deforestation in Uganda
- A 10-year freeze on a new oil project in the Arctic
- The creation of a national park in Malaysia
- A reduction in energy usage in Brunei Darussalam and stronger climate change laws in Scotland and Switzerland
What will you do on Saturday, 25th March from 8:30pm to 9:30pm to make a difference to a more sustainable planet for generations to come? Encourage your family, friends and communities to participate in this global initiative.
Take action and do your bit.
Senior Manager: Strategic Communication